YOU ON THE MEDIA
MEDIA COACHING - BUILDING YOUR REPUTATION ON AIR AND ONLINE
Your reputation depends on how you are perceived, and online, radio, and TV are all channels that create and maintain the image of you and your brand.
Delivering a message confidently online, on TV or radio is an essential business skill, and the benefit to your business can be huge. If you perform well, you will be seen as trusted and reliable, and will win more customers as a result. You can learn essential media skills in a short time, giving you a significant competitive advantage.
I offer a range of courses and services to help companies and individuals present themselves more effectively online, on radio and on TV. Courses can be held remotely, iin-house, or in actual radio and TV studios, giving an experience as close as possible to the “real thing”. All courses are tailored to fit your requirements.
COURSES AVAILABLE
ONLINE MEDIA SKILLS
We are all delivering online right now, so the skills to deliver through a screen, often from your home or office, are critical. This half-day course provides practical tips on how to deliver your message with confidence and clarity online (£1,500 + VAT for up to six people, or £950 + VAT for one-to-one training)
How you will benefit:
Being confident to handle any type of interview
Knowing how to manage online communication
Knowing how to cope if things go wrong
TV AND RADIO SKILLS
This one-day course provides a comprehensive set of TV and radio skills. It can be run online or in-house (£3,000 + VAT, for a maximum of six people)
How you will benefit:
Being confident to handle any type of interview
Knowing how to handle tough questions
Knowing how to create and deliver a core media message
“I learned more about TV and radio interviews, than all my preceding media training put together, and then some! Interestingly, it has also clarified how I can use planned key messages to shape and demonstrate the strength of arguments and convictions in my wider communications at work; that is going to be a tremendous help. I promise I will never again live in fear of radio interviews!”
– Alison Griffin, Head of Sales & Marketing, Harrogate Exhibition Centre
CRISIS MEDIA COMMUNICATION
A few seconds can make or break your reputation. How would you react if a film crew arrived on your doorstep at 6am, asking you to comment on a crisis affecting your company? What you do in those brief moments will affect the reputation of your company, and your position within it. These days, every business continuity plan must include crisis media training.
It is highly likely that if a crisis occurs, your company’s media profile will be raised dramatically, and your future business success and survival will depend on how you deal with the media.
This one-day course provides a complete guide to crisis communication. It can be run online or in-house (£3,000 + VAT, for a maximum of six people)
How you will benefit:
Being confident to handle any type of interview
Knowing how to handle tough questions
Knowing how to preserve your reputation
ONLINE MEDIA MASTERCLASSES
These concentrated online sessions, for up to 50 delegates, provide an understanding of how the media works, along with many valuable tips.
Business Breakfast or Lunchtime Briefing (One hour) – £750 + VAT
Working Breakfast or Working Lunch (Two hours) – £1,400 + VAT
Four Hours of Power – £2,250 + VAT
